Backblaze

The Ask: 

Develop a creative concept and key assets that build awareness/understanding of brand offerings, communicate the partner program’s value, and encourage program enrollment.

The Work: 

I collaborated with strategy/design teams to develop an overarching campaign theme and draft copy for:

• Taglines

• Sales guide

• Pitch deck

• Promo video

Standout Copy:

Because the last time we checked, teamwork makes things easier. And easy is better. 

We obliterate the hassle and complexity of cloud storage.

Everyone deserves more easy.